FIRM is a creative and strategic branding agency specializing in type design. They emphasize versatility to address complex client needs, offering services that encompass listening, thinking, producing, and assisting throughout all stages of their work. Their projects include custom typefaces like ARS TECHNICA TYPEFACE and SCARPA, developed for specific clients to enhance their brand identities. FIRM's approach integrates strategic branding with type design, ensuring that their creations are both functional and aligned with their clients' visions.